Toby Beresford is a social media commentator based in Soho London. He has a range of interests from Facebook apps, consulting through to web applications and charities. His personal web site is at: http://www.tobyberesford.com
Toby is a co-founder of Pailz.com and MinuteNow.com.
Yes, it’s end-of-the-week bug-bear time. Today I’m going to express a slight irritation over the handling of unread flags for social media inboxes by my various smart devices. Let’s take the example of a simple twitter @ response. In this case one I received from William Hague (good in itself) to a simple question I [...]
It’s the buzz phrase of the moment – Second Internet and it stands for a lot of things – including open platforms, personalised experiences and social web features. It is also about making the web safer, in particular our data, and for that the movement should be applauded. The leading lights of the second internet have [...]
Too many brands and companies are trying to create immersive and complex experience for their customers on social media. The reality is that social media content should be quick to read and easy to digest. That’s because social media is the equivalent of a drinks party – we’re standing up, talking to lots of people, [...]
Just spotted a new discovery interface for Facebook Pages. The various brand pages are sorted according, I assume, to their weight within Facebook’s EdgeRank algorithms for ranking content. So, the most popular pages, among my friends, appear first. But, wait! What are Liverpool FC and Tottenham Hotspur doing in there? I support Arsenal but it [...]
I want to introduce a new model for planning social engagement around your application or page. I’m calling it the Petal Model as it has four ‘petals’ that you need to think about when designing for social. The diagram above shows the model, now here’s the explanation! Discovery – this is where completely new users [...]
To whom it may concern–
We recently launched the Zannel Open API. This REST based webservices API allows programmatic access to the Zannel platform. Developers can build applications, widgets, web and mobile apps that interact with Zannel in new and interesting ways. The API allows applications to create text, picture and video updates, browse featured content and users, and manage user preferences, friends and subscriptions in multiple formats, including xml, json, and rss.
In addition to the API, we also recently added Flickr and Twitter content export feeds to our platform. Zannel’s content export feeds allow users to create media updates on Zannel, and have them automatically publish to their favorite online sites, including Facebook, MySpace, Flickr, Twitter, and Blogger. These feeds also work seamlessly with the Zannel Open API.
We are very excited about this product release, and thought that your readers might also find it interesting and useful. You can find all the documentation about it at http://www.zannel.com/developers. If you have any questions, or would like to learn more, please contact Jeanne Burgman (jeanne@zannel.com), Director of Marketing for Zannel.
Best,
Monique Maestas
Marketing Coordinator
Zannel, Inc.
http://www.zannel.com