A helpful list of some of the more well known third party Social Media Marketing and Monitoring (“SoMeMaMo”) tools available for running marketing campaigns on Facebook:
- Awareness - broad social media marketing tool
- Buddy Media - complete package including apps for tabs
- Clearspring - container app for brand content
- Context Optional – Complete package including apps for tabs
- Conversocial - fan page moderation
- Gigya – container app for flash content
- Involver - tab apps and amp campaign management hub
- Liveworld - ”discussion forum” moderation tool now offering moderation on Facebook walls
- Sendible – publishing platform
- SocialTalk - Syncapse’s enterprise publishing tool with tracking
- Spredfast - publishing platform
- Wildfire - brand promotions app
It’s still too early to point to a runaway winner but I hope this list helps you in your own search for a great tool to run your marketing campaign.
At Nudge we can either integrate your campaign with one of the tools above or create a bespoke solution. Bespoke solutions, like a dedicated CMS, while more expensive, offer better integration into a companies processes and allow greater campaign flexibility.
Feel free to suggest further packages in the comments below.
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Tags: awareness, buddy media, clearspring, context optional, conversocial, facebook, gigya, involver, liverworld, sendible, socialtalk, somemamo, syncapse, wildfire
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